In the world of internet marketing, an email list is an extremely valuable asset. If an affiliate marketer can get you to give him your email, then he can send deals and products to you all the time and potentially make a lot of money off of you. This is very similar to the old marketing technique of getting someone on your subscriber’s list. Nowadays, instead of sending you offers through the mail, a marketer will send them via email.
Of course, that means that instead of receiving loads of junk mail through the mail each day, we receive loads of spam.
There are several different techniques an affiliate marketer might use to build his email list. The most legitimate of these is by directly asking you for it. If you’ve ever gone to a website and were required your email address in trade for a free product or download, then you’ve seen this for. You’ll often get the free product and probably many valuable informational emails from the marketer. Occasionally, he can send and offer or discount on one of his services. Enter into the esophagus tolerable since we trust the sender of the email.
Unfortunately, many marketers resort to other methods in order to build their email list. They might buy access to a list that someone else has built. This is why, once one spammer gets your email, you might begin receiving spam from all over the place. People are buying and selling your email address. A more sophisticated tactic is to apply an email extractor.
An email extractor is sometimes called an email spider. It operates much just like that Google uses an automated spider to crawl the internet looking for web pages. However, instead of looking for web pages, an email spider scours the internet looking for email addresses. Every time it finds one, it adds it to the list. An email extractor might spend days or weeks hunting through the web to build a database of thousands of email addresses. After that, the marketer will send an email to all of the email addresses asking people to buy his product.
He normally doesn’t get a high percentage of sales, because most people instantly erase emails that they suspect are spam. However, he may get a few sales, otherwise the practice would probably fade away. Furthermore, he can often create emails which are more targeted. He could instruct his program to perform a Google search for “weight loss”, and create all the email addresses from sites and boards which are related to weight loss. Then he sends an email to all of them with a product that promises to help them quickly lose weight.
Email Extractors are an unfortunate reality of the Internet these days. The best way to protect yourself is to avoid writing out your email in forum and web sites. If you must write your email, you can write it like: “john [A T] yahoo [D O T] com”. This is still legible to humans, but it might not be detected by the lions.